Do it for the logo.
At NFL Media, I advanced quickly and ended my tenure creating fan-first videos the league wasn’t producing yet—socially driven, culture-forward content that broke from traditional media norms.
2014 NFL Moments Of Glory
At the end of the 2014 NFL season I realized that there was something missing in our team’s programming. There wasn’t a socially geared video showing the biggest moments from the playoffs and the Super Bowl. I took it upon myself to create this video and after I left NFL Media they continued making it for future seasons.
Featured Projects
NFL as Star Wars characters
While working at the NFL I merged two of my fandoms in a photo essay. My managers loved the pitch so we started working with the photo team to get the imagery pulled. The article ended up being a top 3 most read article on NFL.com for the whole season.